At the height of its popularity, ABS-CBN TVplus has evolved to bring its customers more functionality with their “mahiwagang black box” with more than just entertainment channels. For the first time ever, those with scarce resources or limited connection to the world wide web are given access vital information such as weather and job postings, giving more power to the ordinary people.
In the tradition of using popular Filipino songs, the new TVplus television spot a hit from the APO Hiking Society – “Doo Bidoo”; a highly energetic song that hypes up the energy yet expresses a more carefree approach to any situation especially to a Filipino household.
Brand: ABS-CBN TVplus
Agency: Seven A.D.
Creative Director: July Malantic
Creative Director: July Malantic
Executive Creative Director: Russ Molina
Account Executives: Joana Callanta, Anjo Pacumio
Art Director: Nat Velasco
Copywriter: JM Oleo
Art Director: Nat Velasco
Copywriter: JM Oleo
