This is a set of items used for a BBQ-themed Open House to showcase a new company with cutting-edge printing capabilities. It includes a Save the Date cards (bottom center), A silver foilboard sleeve (right and left, back and front respectively), an insert with raised type (below sleeve), a crack & peel nametag, and a customized label for Frank's Red Hot (crack & peel label with raised type and graphics). The event was promoted via enewsletter, evite, snail mail, email, and social media. We had 30% more guests than expected, exceeding our RSVP total by nearly 20%. Everything was printed on our HP Indigo 7600 press using 4-color + white and/or 4-color plus transparent/raised effects. All specialty stock was generously donated by GPA.

A crack & peel label printed on HP Indigo 7600 using 4-color + raised effects digital printing. These were parting gifts to open house guests.

This was our mailed invitation printed on GPA's 12PT silver foilboard with 4-color + White ink on our HP Indigo 7600 digital press. The insert was printed on GPA's 110# Cover in Ice Pearl using 4-color + raised effects and spot transparent ink.

This is the back of our mailed invitation printed on GPA's 12PT silver foilboard with 4-color + White ink on our HP Indigo 7600 digital press. The insert was printed on GPA's 110# Cover in Ice Pearl using 4-color + raised effects and spot transparent ink.

Here is a closeup of the insert, showing the raised effects produced by our HP Indigo 7600. Printed on GPA 110# Cover in Ice Pearl using 4-color + transparent and raised effects.

This was our save the date postcard. It features 4-color + white AND raised effects on GPA's 12PT Silver foilboard.

 

We learned that this stock/production combo do not make good freestanding mail pieces. The ink doesn't stand up as well to general mail delivery without being protected by an envelope. Lessons learned!