According to Wikipedia, one of the most reliable sources of information,
Fordism is the basis of modern economic and social systems in industrialized, standardized mass production and mass consumption.
Creativity is the use of imagination or original ideas to create something, according to lexico.com.
This drawing is a representation of this system in the creative industry. Our need to create lots of content to scale the audience became a limiting factor in the creative process. Unfortunately, our deadlines became the key factor.
I highly encourage you to pay attention to how this is present in your daily life. Big institutions and companies, TV channels, internet content creators, and basically everyone nowadays is using the massification to achieve their goals. The fact that there are a lot of people leaving their patience behind in their creative processes kinda bothers me.
More than anything, this drawing is a hook. Now that you're almost finishing this text, you can't unread it anymore.
:)
Fordism is the basis of modern economic and social systems in industrialized, standardized mass production and mass consumption.
Creativity is the use of imagination or original ideas to create something, according to lexico.com.
This drawing is a representation of this system in the creative industry. Our need to create lots of content to scale the audience became a limiting factor in the creative process. Unfortunately, our deadlines became the key factor.
I highly encourage you to pay attention to how this is present in your daily life. Big institutions and companies, TV channels, internet content creators, and basically everyone nowadays is using the massification to achieve their goals. The fact that there are a lot of people leaving their patience behind in their creative processes kinda bothers me.
More than anything, this drawing is a hook. Now that you're almost finishing this text, you can't unread it anymore.
:)
