Racing Lines.
Rolex's Formula 1 deal came out of the blue. But with its long history of Motorsport partnerships and the 50th anniversary of the Daytona, perhaps we should have been expecting it. Such is Rolex's power that it entered the sport not as one of the chasing pack, but as the frontrunner. Switch on your television over a racing weekend and the famous green and gold palette of the worlds most significant brand is visible on every corner of the race track.
Rolex's Formula 1 deal came out of the blue. But with its long history of Motorsport partnerships and the 50th anniversary of the Daytona, perhaps we should have been expecting it. Such is Rolex's power that it entered the sport not as one of the chasing pack, but as the frontrunner. Switch on your television over a racing weekend and the famous green and gold palette of the worlds most significant brand is visible on every corner of the race track.
In collaboration with Rolex's new partnership with Formula 1, Diver & Aguilar photographed the latest models of the Rolex Oyster Perpetual Cosmograph Daytona, GMT Master II & the Oyster Perpetual day/date watches that were launched at Basel World Watch expo.
