I was privileged to design the Dallas Ad League's E-Book celebrating 100 years in existence. I was responsible for the Creative Direction of the project as well as the logo, layout and overall production of the book. The initial idea was to design a coffee table book but funds fell through and the project needed to evolve into an e-book. The underlying theme for the layout and look and feel of the project was OLD TO NEW. As you progress through the book you will notice the book pages become lighter and the lines more refined. Enjoy!