Tothpal Tomi - Photography
Personal branding (more like re-branding) for an experienced photographer
Every year I choose a project, business for a pro bono branding/rebranding cause. This time I've selected Tomi's business who is a well known and apreciated photographer.
The symbol is isinspired by his initials T and T plus the focus grid found in every camera's viewfinder. A custom slab serif type created for the name, carefully shaped and kerned for a fluid and balanced aspect of the whole logo.