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  • BELIEVE IN I
    Branding Proposal for MCAST Art & Design end of year exhibition 
  • As a group we talked this concept into creating a brand where we can give confidence and actually convince them about the school students, staff, students work , campus etc.. We knew that we had to create something different and modern.
    Our message is simple. We Believe in the capabilities of this schools students and We believe in the students work. As the branding of the exhibition we definitely want to portray the right message.. and by this BELIEVE IN I was created.
    Our Exhibition is a great opportunity for us students to project all our products and services to the general public. Taking part in the school exhibition would act like a stepping up a ladder of success cause it provide many excellent platforms for business. Believe In can give the right confidence to the students , “ showing how proud the school is by its students themselves” .
    A successful brand is extremely important for an exhibition especially for this particular exhibition, because here we are showcasing a variety of different medium and we have to try and tackle each one of them thought the branding itself.
    Through our branding we want to project the schools standards and quality of products and services that we as an institute deliver. Through Believe In we are showing to the public the confidence and innovativeness the institute can offer.
    The exhibition branding can be a very important factor, but the more important is the products of the exhibition and how we will treat our visitors. We really are cautious of our schools image of your and the prospects visitors that they can understand the quality and service that we provide.
    If your branding has a good impact on the minds of potential visitors, they will remember you, and there is more possibility of them visiting the next years exhibition.