The 2012 Chief Executive Election is holding. Kowloon Chan, is going to join the election. In order to win the election, we need to show that he is the best candidate in the election.
Most of the HongKong citizens always think that they are far from the Chief Executive. Only the performance under the media could be shown to the public. We want to emphasis that Kowloon Chan is willing to get closer to the public. Therefore, through different media, we show how close could Kowloon Chan get to the target audience.