I could introduce myself as a graphic and editorial designer with claims also in the world of illustration, but actually I am more than that.
As a designer I have a great number of professions. I am a thief, because I steal ideas - the good and the bad ones; I am a butcher for I try to dissect the other design… Read More
I could introduce myself as a graphic and editorial designer with claims also in the world of illustration, but actually I am more than that.
As a designer I have a great number of professions. I am a thief, because I steal ideas - the good and the bad ones; I am a butcher for I try to dissect the other designer’s work or explore my issues from inside out; I am a tailor when I try to get together several pieces and create a story — my story; finally, I am a lawyer when debating my ideas sustained in a consistent rhetoric.
Let´s be a little cliché. My solutions seek to be conceptual and creatively able to have personality, character, and their own life.
End of the cliché.
My answer to the challenge goes through impregnating everything in a singular sensibility…It is not exactly a style but rather a point of view.
By using images, symbols and metaphors based on a personal visual vocabulary — influenced by my history, culture, education, environment and instincts — I seek to create an imaginary that reflects a way of thinking and interpreting the design world. While conceiving a work I try to create a poetic atmosphere inserted in a contemporary condition.
My work focuses essentially on distilling the emotional essence of what makes a proposal interesting. The result is an answer to the observer, not in a linear way, but by capting the energy generated through a good idea. Read Less