Fernando Outa
Innovation AI director
Sao Paulo, BrazilPassionate visionary who sets strategic direction, understands complexity, knows how to problem solve, achieves consensus, and drives action and progress, always excelling in prioritizing and scaling the right things for an organization. Experience growing multinational corporations and startups, introducing disruptive products in new markets, maximizing bottom-lines, driving revenue to exponential growth.
Over 17 years of experience as Art director (print and interactive); including: brand positioning, logo development, direct marketing, packaging, broadcasting, email, rich-media, websites, hotsites, online campaigns, social media engagement, guerrilha, facebook apps, mobile sites, m-commerce, ipad apps.
Experience working closely with technologist, account managers, clients, branding, marketing, designers, technical design, production, photographers, illustrators, printers and video contractors, to produce creative solutions.
Specialties: Wide range of business:
Mercedes-Benz, Johnsons&Johnsons, Nestle, Jeep, Chrysler, Citroen, Coca-Cola, HBO, FujiFilm, Toyota, Ford Models, Hersheys, Skol, Brahma, Carlsberg, Roche, Abbott, Novartis, Pfizer, DHL Express, FedEx, Lavazza, Nokia Siemens Networks, Cielo, Schincariol, Puma, Ibmec, Veris, Foton, Tecnisa, Amazon, Oqvestir, gradiente, HSM Educação, Care, Banco Do Brasil, Bradesco, Governo (Secretaria do Turismo).
Over 17 years of experience as Art director (print and interactive); including: brand positioning, logo development, direct marketing, packaging, broadcasting, email, rich-media, websites, hotsites, online campaigns, social media engagement, guerrilha, facebook apps, mobile sites, m-commerce, ipad apps.
Experience working closely with technologist, account managers, clients, branding, marketing, designers, technical design, production, photographers, illustrators, printers and video contractors, to produce creative solutions.
Specialties: Wide range of business:
Mercedes-Benz, Johnsons&Johnsons, Nestle, Jeep, Chrysler, Citroen, Coca-Cola, HBO, FujiFilm, Toyota, Ford Models, Hersheys, Skol, Brahma, Carlsberg, Roche, Abbott, Novartis, Pfizer, DHL Express, FedEx, Lavazza, Nokia Siemens Networks, Cielo, Schincariol, Puma, Ibmec, Veris, Foton, Tecnisa, Amazon, Oqvestir, gradiente, HSM Educação, Care, Banco Do Brasil, Bradesco, Governo (Secretaria do Turismo).
Work Experience
QuadraCriativa
Partner Creative Director
Branding and Creative strategic planning, always bring the top innovative solutions to our clients. BTL with digital solutions is our main focus, we manage to develop mobile sites, m-commerce sites, interactive displays, tablet aplications, artificial inteligence, augment reality, social engagement, facebook apps, guerrilhas. We believe that innovation creates a more compelling way to deliver the message.
Co founder of Mobiexpress, a new startup for small and medium enterprises to develop sites mobile. www.mobiexpress.com.br
Co founder of Mobiexpress, a new startup for small and medium enterprises to develop sites mobile. www.mobiexpress.com.br
August 2008
- April 2013
Brazil
Education
Pratt Institute
MS Communications Design
September 1994
- July 1998
New York, New York, United States
Languages
English (Fluent),
Portuguese (Native),
French (Beginner),
Skills
3d,
Arduino,
Artificial Intelligence,
Augment Reality,
Geek,
IoT,
Mobile Design,
Mobile Strategy,
Modo,
Photo Manipulation,
Photography,
Photoshop,
Story Telling,
Strategist,
Technologist,
Thinker,