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Bēhance

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Eric has more than a decade of experience in Asia Pacific.
Currently, he is Creative Director of a branding consultancy and design company in Hong Kong - BrandsNation Limited. He leads all brand strategy and creative development projects in corporate, consumer and interactive brand engagement and identity progra… Read More
Eric has more than a decade of experience in Asia Pacific.
Currently, he is Creative Director of a branding consultancy and design company in Hong Kong - BrandsNation Limited. He leads all brand strategy and creative development projects in corporate, consumer and interactive brand engagement and identity programmes for projects in Hong Kong and South East Asia. Clients range from local companies to regional conglomerates.

Prior to establishing BrandsNation in 2002, Eric spent 8 years working for the world’s leading branding and design consultancy, Landor Associates. During that time, he was responsible for planning and directing corporate and consumer brand identity programmes for clients in Asia Pacific region. In this capacity, he undertook consultancy, account servicing, and training roles as well as being instrumental in new business development activities.

Since 2006 Eric has been appointed by The Hong Kong Polytechnic University as a Visiting Lecturer at The School of Design for Branding and Identity Design. Read Less
Member Since: Jul 29, 2010