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David Gensler

David Gensler
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Doing Business As:
KDU
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Biography
A Strategist, Designer and Creative Director, Gensler is also the co-founder and acting President of the KDU (Keystone Design Union), a private global design collective. The KDU spans 30 countries and consists of over 500 members from a wide variety of art, design and business backgrounds. Gensler oversees all strategic growth and manages the NYC headquarters and new Consulting Division.

Gensler also serves as Creative Director of Designer Fashion label SVSV (Serum Versus Venom) - a brand that reintroduced bespoke garments and accessories to global youth culture. He also serves as Editor in Chief of the Royal Magazine a print and online magazine that focuses on the collision between art, science, design and business - the Cultivation of Culture fueled by global youth culture.

Gensler is an active guest lecturer and speaker on Dynamic Competitive Brand Strategy, Design Innovation and Youth Culture and is passionately engaged in research connecting media, economics, politics, philosophy and design.

Gensler has been credited with pioneering Human Brand Development the strategy of applying corporate brand development tactics to Human (celebrity) based brands to achieve more predictable and sustainable results. Gensler also is credited for his early work in recognizing the emerging Mash Culture, a term now used to define global youth segments active roll in the development os transparent cultures and economies.

Before founding the KDU, Gensler was Chief Brand Officer of ROC brands, and President of Native DBG (the ROC’s internal innovation division) where David managed all brands under the Rocafella umbrella, including Rocafella Records, Rocawear, State Property, Armadale Vodka and approximately 10 other related global brands. Before the ROC, Gensler was CEO of Human Brand, a Brand Development and Design firm located in Philadelphia, PA. He also served as Chief Creative Officer of Monsoon, a Philadelphia based marketing and design firm.

A short list brands Gensler has supplied solutions for: Translation marketing and advertising, Samsung, Hershey’s Icebreakers Gums and Mints, General Motors, Zino Platinum Cigars, Triple 5 Soul / Subscript, G13 Fashion, Chief Executive Air, Ogilvy Worldwide, Strategic Group, Sprite, Coke, Delta Airlines, Levis, Blacksmith Entertainment, JB Classics, Proof 7 Fashion and Printing, Universal Entertainment, Warner Bros. Music, Karmaloop Online Fashion, Glaxo Smithkline, Miller Brewing Company, Run Athletics Footwear.

David currently lives in Brooklyn, New York.
 
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Total Profile Views: 1556
Total Project Views: 3275
Total Project Appreciations: 191
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Member Since: 10/27/2007
The David Gensler Portfolio
thekdu
HelloVon
sabrina
srulirecht
nontype
SPCEKNUCKLE
lynnetteastaire
sondolo

Comments

  
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tomiscumy
tomiscumy, 07-04-08
Olla NY! :)
Regards from Jakarta Indonesia
Amazing Work you have mate!
-tomiscumy-
Luca Laurenti (Mklane)
KDU Rocks !!!!
Rick Tonizzo
Rick Tonizzo, 06-24-08
Thank you for the KDUWORLD circle invite !
Stefan Dukaczewski
Much respect to the KDU
beesub
beesub, 06-23-08
Thnaks for the request. Hope everything is fine since OFFF. Keep in touch.
Alexander Otto
Alexander Otto, 06-07-08
much respect mr kdu
~trust in
Tavish
Tavish, 03-27-08
Cheers!
Ivan Aleksic
Ivan Aleksic, 03-21-08
Respect.
Erik Finsrud
Erik Finsrud, 02-21-08
I trust The KDU
Jonathan Wong
Jonathan Wong, 01-18-08
Great work with KDU mate, inspiring stuff!
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