Lisa Clapper

I’m a multi-disciplinarian brand strategist, writer and total marketing mix thinker with deep and wide marketing experience and great vision for conceptual, creative, insightful endeavors. I’m passionate about consumer lifestyle brands, especially those with a sense of community or consciousness and…

I'll take a fresh, inventive look at any business, brand or target and work to collaboratively and organically build on, invent, twist or re-imagine it. I help brands uncover, discover and adventurously articulate their unique essence. Services include brand strategy, research and insights, naming,…

Current clients include Tea, Modcloth, La Cocina (pro bono), Pharox, and HubPages. Over my 20 plus years in U.S. and global brand marketing, I’ve worked with a diverse group of largely consumer brands — try Visa, Gap, CLIF Bar, O.N.E. Drinks, Sungevity, Kashi, Citibank, Sustainable Industries, The…