Andrew Meza

Senior-Level Web Designer | Front-End Developer | Visual Designer | Wordpress Expert | Technical SEO

Fredericksburg, VA, USA
With more than 12 years of experience in the field, I am a proficient visual web developer, web designer, and UI designer known for my exceptional performance and consistent delivery of outstanding results. I specialize in providing visual design, front-end development, and SEO services to startups, small businesses, and B2B businesses across the technology industry including healthcare AI, dynamic business analytics, Web3/blockchain, and online retail. My expertise in building and maintaining custom websites and web applications from scratch utilizing content management systems like WordPress has enabled me to successfully design, develop, and launch numerous projects. I also possess extensive experience supporting in-house marketing teams and collaborating with cross-functional departments to achieve shared objectives.

Work Experience

Hanson Dodge

Senior Front-End Developer

🔹 Developed and maintained page templates, custom widgets, header components, and various card elements to enhance website functionality.
🔹 Championed accessibility and technical SEO improvements, collaborating closely with content editors to ensure best practices were implemented for user experience and search engine optimization.
🔹 Overcame the challenge of implementing two sites with identical templates but distinct styles, by creating a versatile SCSS system for handling diverse design scenarios.
🔹 Leveraged Figma's collaborative design platform to streamline the design-to-development workflow, facilitating communication with Product Designers and efficient extraction of design assets for front-end code implementation.
🔹 Collaborated with back-end developers to implement user story functionality, connecting front-end and back-end code, while also assisting in the creation and evolution of user stories in an Agile development environment using Jira for project management.
🔹 Integrated front-end markup into the Kentico CMS using C#, and used Node.js and Webpack to effectively generate production- and development-ready front-end assets and dependencies.
July 2023 - October 2023 Milwaukee, Wisconsin, United States

Viz.ai

Senior Web Designer/Developer

🔹 Managed primary marketing website’s digital assets, code, CMS, and web design.
🔹 Designed, developed, tested, and deployed 50+ web pages with Webflow utilizing front-end technologies such as HTML, CSS, and JavaScript.
🔹 Converted static content snippets to 300+ CMS items for improved website management.
🔹 Enhanced website performance by 25% by optimizing resource loading, reducing image and code file sizes, and decreasing the number of dependencies.
🔹 Reduced website bounce rate from 36% to 2% by implementing performance, UX, and content improvements.
🔹 Conceptualized and developed JavaScript web applications such as economic calculators and Pardot tracking systems.
🔹 Implemented new website design and theme to align with the company’s updated branding and design system.
🔹 Reported and presented to Marketing team on website analytics, performance, SEO, UX, and accessibility using tools like Google Analytics, Moz, PageSpeed Insights, and Hotjar.
October 2021 - April 2023 California, United States

Our Opinions

UI Designer/Developer

🔹 Developed a responsive, scroll-based website using HTML, CSS, and JavaScript based off storyboards, wireframes, and mockups.
🔹 Integrated interactive features like parallax scrolling and animations.
Implemented performance optimizations to improve page load speed.
🔹 Provided ongoing HTML, CSS, and web animation support for the web application, troubleshooting and resolving issues as they arose.
🔹 Provided web design and front-end development consulting, including advising on best practices and recommending improvements to the web application.
April 2021 - July 2022 District of Columbia, United States

Sportcash One

UI Designer/Developer

🔹 Rebuilt WordPress site from scratch based on designer’s mockups, ensuring pixel-perfect implementation of all design elements and functionality.
🔹 Utilized WordPress best practices to create a responsive, user-friendly, easily maintainable, scalable website.
🔹 Created custom web animations to enhance visual appeal and interactivity.
🔹 Improved a social network application's design and front-end code to enhance UI/UX.
🔹 Developed reusable Quasar components for an NFT marketplace web application, streamlining development and promoting consistency across the codebase.
February 2021 - January 2022 Switzerland

MicroStrategy

Front-End Web Developer

🔹 Created and expanded a scalable, front-end framework with a robust selection of components with multiple use cases across custom CMS components and page templates.
🔹 Spearheaded UX-centered design and development for mobile-responsive web application.
🔹 Designed and developed dialogue forms for content authors for inter-department use.
🔹 Collaborated with back-end developers to connect APIs to front-end code.
🔹 Continued front-end code optimization efforts to better align with back-end code and components.
January 2018 - April 2021 Tysons Corner, Virginia, United States

MicroStrategy

Web Designer/Developer

🔹 Created the marketing website for a digital identity product from wireframe to website launch.
🔹 Assisted the web marketing team in designing, building, testing, and deploying of web pages on the core company website.
🔹 Generated components for the Kentico CMS using front-end C# and SQL.
🔹 Lead effort to optimize HTML, CSS, and JavaScript code for better performance, code reusability, and accessibility.
September 2015 - January 2018 Virginia, United States

Gift Off

Brand Identity Designer

🔹 Conducted market research to develop a new brand identity, including competitor analysis and audience research.
🔹 Designed and refined the web application using wireframes, mockups, and style guides.
🔹 Collaborated with the social media manager to create animated social media ads for Facebook and Twitter.
🔹 Coordinated with the development team to ensure seamless integration of the web application design with back-end functionality.
February 2015 - May 2016 Norwich, United Kingdom

FHI 360

Web Designer/Developer

🔹 Restructured front-end design and migrated organization’s primary blog using Wordpress, HTML, CSS, and JavaScript
🔹 Designed the user interface and user experience for an interactive, geo-location web map application for organizational networking and collaborative resource-sharing.
April 2015 - September 2015 District of Columbia, United States

Switchit

Web Designer/Developer

🔹 Developed marketing website with Wordpress, HTML, CSS, and JavaScript to improve brand’s online presence.
🔹 Designed wireframes and mockups for native app concept with user-centered approach.
🔹 Created digital and print marketing deliverables (banners, social media posts, brochures) to increase brand awareness and engagement.
🔹 Collaborated with marketing team to ensure consistent brand identity across all digital and print collateral.
April 2014 - June 2015 Virginia, United States

American Target Advertising

Digital/Web Designer

🔹 Worked alongside a team of web developers and copywriters in a fast-paced environment to plan and execute national digital marketing campaigns that help raise millions of dollars for political nonprofits.
🔹 Laid out and mocked up websites, donation landing pages, and creating graphics for emails.
January 2014 - February 2015 Virginia, United States

Deedod

Visual/Web Designer

🔹 Lead internal branding projects to establish a consistent brand identity across all promotional and marketing materials.
🔹 Designed various brand elements, including stationery, identity standards, blog, website, icons, and other essential brand documents and templates.
April 2013 - August 2013 Fredericksburg, Virginia, United States

Quality Solutions Inc.

Graphic Design Assistant

🔹 Designed in-house print design projects for HUD including posters, flyers, brochures, and booklets.\
June 2011 - July 2011 District of Columbia, United States

Business Works

Graphic Design Intern

🔹Assisted the Senior Graphics Specialist in various brand identity and print design projects including logos, digital illustration, editorials, flyers, and posters.
February 2010 - June 2011 Stafford, Virginia, United States

Education

The Art Institutes

Associates of Science, Graphic Design

Cumulative GPA 3.8/4.0
September 2009 - October 2012 Pittsburgh, United States

Languages

English (Native),

Skills

Accessibility, Adobe Creative Suite, Adobe Illustrator, Adobe Indesign, Adobe Photoshop, Adobe XD, Agile, Animation, Art Direction, Asana, Bootstrap, Branding, CMS, Components, CRM, CSS, Design Systems, Design Thinking, Digital Design, Digital Marketing, Figma, Front-End Web Development, Git, Google Analytics, Graphic Design, HTML, HTML Email, Information Architecture, JavaScript, Jquery, Kentico, Landing Pages, Logo Design, Mockups, Print Design, Product Design, Project Management, Prototypes, Responsive Web Design, Sass/scss, SEO, User Personas, UX/UI Design, Visual Design, Web Application, Webflow, Website Localization, Website Performance, Wireframes, WordPress,