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<title>Rishi Sodha</title>
<description>Rishi Sodha Personal RSS Feed</description>
<link>http://www.behance.net/RishiSodha</link>
<item>
<title>Road to O</title>
<description>a hand-made, french folded book and bespoke 180gsm greencoat offset slipcase in order to serve as my progress map for my dissertation</description>
<link>http://www.behance.net/Gallery/Road-to-O/352802</link>
	<content:encoded><img src="http://behance.vo.llnwd.net/profiles/74744/projects/352802/0747441258905682.jpg" style="float: left; margin-right: 15px; " />a hand-made, french folded book and bespoke 180gsm greencoat offset slipcase in order to serve as my progress map for my dissertation</content:encoded>
	<guid>http://www.behance.net/Gallery/Road-to-O/352802</guid>
<pubDate>Sun, 22 Nov 2009 10:09:15 -0600</pubDate>
</item>
<item>
<title>3 Minutes</title>
<description>3 Minutes is the second publication from non-profit organisation Designers Against Human Rights Abuse (DAHRA) and the second collaboration between DAHRA and Tibet Relief Fund.

The premise of the book is to show the full extent of the Tibetan conflict through 10 diverse and extremely powerful 3-minute interviews, each describing the 3 minutes that changed their lives. This idea is reflected in the covers of each booklet, which separately make beautiful abstract covers but together form to make a ‘3’.

Contributors were asked to translate these minute interviews into 16 printed page booklets using primarily typography. The result is a book made up of 10 beautifully designed booklets from some of the world's best designers showcasing considered and stunning typography.

The book is available for £10 + p&amp;p worldwide with all proceeds going to Tibet Relief Fund and being distributed by Subism

The contributors to this project are Bibliotheque, Brighten the Corners, Stefan Gandl (NeubauBerlin), Alex Haigh (Thinkdust / HypeforType),  Nick Hard (Research Studios), Jeff Knowles (Research Studios), Abbott Miller (Pentagram), Si Scott,  Paul Skerm, Un.titled
</description>
<link>http://www.behance.net/Gallery/3-Minutes/288085</link>
	<content:encoded><img src="http://behance.vo.llnwd.net/profiles/74744/projects/288085/0747441250683933.jpg" style="float: left; margin-right: 15px; " />3 Minutes is the second publication from non-profit organisation Designers Against Human Rights Abuse (DAHRA) and the second collaboration between DAHRA and Tibet Relief Fund.

The premise of the book is to show the full extent of the Tibetan conflict through 10 diverse and extremely powerful 3-minute interviews, each describing the 3 minutes that changed their lives. This idea is reflected in the covers of each booklet, which separately make beautiful abstract covers but together form to make a ‘3’.

Contributors were asked to translate these minute interviews into 16 printed page booklets using primarily typography. The result is a book made up of 10 beautifully designed booklets from some of the world's best designers showcasing considered and stunning typography.

The book is available for £10 + p&amp;p worldwide with all proceeds going to Tibet Relief Fund and being distributed by Subism

The contributors to this project are Bibliotheque, Brighten the Corners, Stefan Gandl (NeubauBerlin), Alex Haigh (Thinkdust / HypeforType),  Nick Hard (Research Studios), Jeff Knowles (Research Studios), Abbott Miller (Pentagram), Si Scott,  Paul Skerm, Un.titled
</content:encoded>
	<guid>http://www.behance.net/Gallery/3-Minutes/288085</guid>
<pubDate>Wed, 19 Aug 2009 07:23:35 -0500</pubDate>
</item>
<item>
<title>So portfolio '08</title>
<description></description>
<link>http://www.behance.net/Gallery/So-portfolio-08/106264</link>
	<content:encoded><img src="http://behance.vo.llnwd.net/profiles/74744/projects/106264/0747441215524917.jpg" style="float: left; margin-right: 15px; " /></content:encoded>
	<guid>http://www.behance.net/Gallery/So-portfolio-08/106264</guid>
<pubDate>Tue, 08 Jul 2008 09:26:00 -0500</pubDate>
</item>
<item>
<title>48 Years</title>
<description></description>
<link>http://www.behance.net/Gallery/48-Years/270705</link>
	<content:encoded><img src="http://behance.vo.llnwd.net/profiles/74744/projects/270705/0747441248269833.jpg" style="float: left; margin-right: 15px; " /></content:encoded>
	<guid>http://www.behance.net/Gallery/48-Years/270705</guid>
<pubDate>Wed, 22 Jul 2009 08:43:35 -0500</pubDate>
</item>
<item>
<title>PaperCo</title>
<description></description>
<link>http://www.behance.net/Gallery/PaperCo/240209</link>
	<content:encoded><img src="http://behance.vo.llnwd.net/profiles/74744/projects/240209/0747441244306039.jpg" style="float: left; margin-right: 15px; " /></content:encoded>
	<guid>http://www.behance.net/Gallery/PaperCo/240209</guid>
<pubDate>Sat, 06 Jun 2009 11:36:37 -0500</pubDate>
</item>
<item>
<title>DAHRA OFFF '09</title>
<description></description>
<link>http://www.behance.net/Gallery/DAHRA-OFFF-09/223726</link>
	<content:encoded><img src="http://behance.vo.llnwd.net/profiles/74744/projects/223726/0747441241889168.jpg" style="float: left; margin-right: 15px; " /></content:encoded>
	<guid>http://www.behance.net/Gallery/DAHRA-OFFF-09/223726</guid>
<pubDate>Sat, 06 Jun 2009 11:29:46 -0500</pubDate>
</item>
<item>
<title>Faber &amp; Faber</title>
<description>CATEGORY
Print

CLIENT
D&amp;AD Student Awards 2009 - Faber &amp; Faber

ABOUT
This was my response to the Faber &amp; Faber brief for the D&amp;AD Student Awards 2009 which asked the designer to make at least 3 covers for their new Print-On-Demand service using primarily typography.

As this was focussed on FF's film titles I decided to try and find something unique about film which for me is the fact that film as a medium relies on emotions and feelings in storytelling. As such I created a typeface that when used to spell out the title of the book in the background creates a bespoke pattern which sums up the feeling of the book. This was to be used on a dot matrix grid to create frames, with each frame being 3x3 dots. The typeface is designed so each letter form manipulates the frame in an unique way. This reflects film, as each frame in a piece of footage is unique. When these frames are combined they create the feeling and tone of the film and as such these frames combined on the book cover create a bespoke tone and feeling unique to that title.

The typeface is not meant to be legible and is indeed reversed out so that the forms become more abstract and one has to focus on the feeling they create.

The covers would be computer generated by a simple programme which would place the type on the relevant grid. This makes it ideal for the POD service as the books can be easily produced for online and print purposes. Furthermore titles can be added to the series with ease and they are ensured their own bespoke cover in both B-Format and Demi-Format.

Didot was used as the secondary typeface in order to compliment the Avant Garde feel to the aesthetic created by the grid system.</description>
<link>http://www.behance.net/Gallery/Faber-_-Faber/199355</link>
	<content:encoded><img src="http://behance.vo.llnwd.net/profiles/74744/projects/199355/0747441237645840.jpg" style="float: left; margin-right: 15px; " />CATEGORY
Print

CLIENT
D&amp;AD Student Awards 2009 - Faber &amp; Faber

ABOUT
This was my response to the Faber &amp; Faber brief for the D&amp;AD Student Awards 2009 which asked the designer to make at least 3 covers for their new Print-On-Demand service using primarily typography.

As this was focussed on FF's film titles I decided to try and find something unique about film which for me is the fact that film as a medium relies on emotions and feelings in storytelling. As such I created a typeface that when used to spell out the title of the book in the background creates a bespoke pattern which sums up the feeling of the book. This was to be used on a dot matrix grid to create frames, with each frame being 3x3 dots. The typeface is designed so each letter form manipulates the frame in an unique way. This reflects film, as each frame in a piece of footage is unique. When these frames are combined they create the feeling and tone of the film and as such these frames combined on the book cover create a bespoke tone and feeling unique to that title.

The typeface is not meant to be legible and is indeed reversed out so that the forms become more abstract and one has to focus on the feeling they create.

The covers would be computer generated by a simple programme which would place the type on the relevant grid. This makes it ideal for the POD service as the books can be easily produced for online and print purposes. Furthermore titles can be added to the series with ease and they are ensured their own bespoke cover in both B-Format and Demi-Format.

Didot was used as the secondary typeface in order to compliment the Avant Garde feel to the aesthetic created by the grid system.</content:encoded>
	<guid>http://www.behance.net/Gallery/Faber-_-Faber/199355</guid>
<pubDate>Sat, 21 Mar 2009 09:37:43 -0500</pubDate>
</item>
<item>
<title>Rockets</title>
<description>This was a solution to a Design in Context brief. We were asked to design something which would explain Rockets to Illiterate Adults.

Illiterate Adults learn best through a combination of cognitive learning and informational conformity. With that in mind a video seemed the best option as it combined the use of two senses, sight and sound, which is the best way for an illiterate adult to learn. This is because every sense is being delivered the same message and therefore they absorb it. Thus to keep the information simple I used pictograms.

The information was distilled down into 5 topics to make it digestible for an illiterate audience and yet give them a broad overview. Just because someone is illiterate doesn't mean they don't want to learn and as such this video would be part of a series entitled "5 Things You Need To Know About..." Whilst these are designed to be accessible for illiterate adults, they would be targeted at everone in order to reduce embarrassment for illiterate buyers.

This aim to reduce embarrassment is reflected in the packaging, which uses foilblocking on black 135 gsm paper, to create something you'd be proud to buy and collect. Indeed it is hopefuly because of this that people will not be embarrassed to pick it up in the first place or buy the entire series. Therefore a few words have been put into the video in the hope of starting to teach illiterate adults to read - or at least to allow scope for this in the future.</description>
<link>http://www.behance.net/Gallery/Rockets/184797</link>
	<content:encoded><img src="http://behance.vo.llnwd.net/profiles/74744/projects/184797/0747441234888331.jpg" style="float: left; margin-right: 15px; " />This was a solution to a Design in Context brief. We were asked to design something which would explain Rockets to Illiterate Adults.

Illiterate Adults learn best through a combination of cognitive learning and informational conformity. With that in mind a video seemed the best option as it combined the use of two senses, sight and sound, which is the best way for an illiterate adult to learn. This is because every sense is being delivered the same message and therefore they absorb it. Thus to keep the information simple I used pictograms.

The information was distilled down into 5 topics to make it digestible for an illiterate audience and yet give them a broad overview. Just because someone is illiterate doesn't mean they don't want to learn and as such this video would be part of a series entitled "5 Things You Need To Know About..." Whilst these are designed to be accessible for illiterate adults, they would be targeted at everone in order to reduce embarrassment for illiterate buyers.

This aim to reduce embarrassment is reflected in the packaging, which uses foilblocking on black 135 gsm paper, to create something you'd be proud to buy and collect. Indeed it is hopefuly because of this that people will not be embarrassed to pick it up in the first place or buy the entire series. Therefore a few words have been put into the video in the hope of starting to teach illiterate adults to read - or at least to allow scope for this in the future.</content:encoded>
	<guid>http://www.behance.net/Gallery/Rockets/184797</guid>
<pubDate>Thu, 19 Feb 2009 12:03:22 -0600</pubDate>
</item>
<item>
<title>Designers Against Tibetan Abuse Book</title>
<description>Designers Against Tibetan Abuse (DATA) book, the first project made under DAHRA (Designers Against Human Rights Abuse)

www.dahra.org</description>
<link>http://www.behance.net/Gallery/Designers-Against-Tibetan-Abuse-Book/163212</link>
	<content:encoded><img src="http://behance.vo.llnwd.net/profiles/74744/projects/163212/0747441230649882.jpg" style="float: left; margin-right: 15px; " />Designers Against Tibetan Abuse (DATA) book, the first project made under DAHRA (Designers Against Human Rights Abuse)

www.dahra.org</content:encoded>
	<guid>http://www.behance.net/Gallery/Designers-Against-Tibetan-Abuse-Book/163212</guid>
<pubDate>Tue, 30 Dec 2008 11:23:58 -0600</pubDate>
</item>
<item>
<title>RSA Design Against Bicycle Theft 2008</title>
<description></description>
<link>http://www.behance.net/Gallery/RSA-Design-Against-Bicycle-Theft-2008/163246</link>
	<content:encoded><img src="http://behance.vo.llnwd.net/profiles/74744/projects/163246/0747441230655942.jpg" style="float: left; margin-right: 15px; " /></content:encoded>
	<guid>http://www.behance.net/Gallery/RSA-Design-Against-Bicycle-Theft-2008/163246</guid>
<pubDate>Tue, 30 Dec 2008 11:25:51 -0600</pubDate>
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