• Establishing creative direction and prototype development for company-wide widget initiative across entire MSH family of brands including MSH Trading, Interactive World and Petra Systems.
• Developing, implementing, and evaluating the annual communications and marketing plan across the network's discreet audiences in collaboration with the MSH team and constituents.
• Managing the development, distribution, and maintenance of all print and electronic collateral including, but not limited to, newsletters, brochures, social media platforms and MSH's websites.
• Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR.
• Working closely with the company’s Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations.
• Directing the creative team and all creative activities within, including, but not limited to, developing creative briefs and design concepts to meet business objectives.

Marketing Manager and Conceptual Creative Director working as a senior member of a holding company creating strategic advertising campaigns, marketing communications, designs for print, motion graphics and interactive installations.

• Helped creating opportunities for new initiatives to drive Brand forward through images and marketing communications.
• Designed and oversee promotional activities, website and business presentations.
• Handled planning, budgeting, scheduling and overseeing progress of multiple projects.
• Developed brand positioning and design strategies across all platforms of corporate communications, corporate branding and identity, product branding, packaging and retail environments.

Creative Director working as a senior member of an Information Technology, building their websites and marketing collaterals side-by-side with developing branding strategies and advertising campaigns.

• Prepared artworks for print using dye-cuts, bleed, spot colors…
• Built and maintained a strong relationship with printing houses and advertising agencies.
• Art directed and designed the group’s websites.
• Art directed and designed marketing collaterals and brand guidelines.
• Designed an integrated campaign to restore the company's name in clients' minds and open new business opportunities.

Working as a senior member of a design studio within an advertising agency, creating integrated design solutions for lifestyle brands across a broad spectrum including Nuqul Group, Aramex, Hannover, and the internet.

• Participated in creating ideas for various advertising campaigns.
• Art directed and designed ads for outdoor signage.
• Art directed and designed "Ajial" Newspaper.
• Handled 95% of branding and re-branding tasks for many clients.

Designing across variety of disciplines, including interactive and print design for a celebrated real estate company, working closely with the Creative Director.

• Developed brand position and guidelines to be followed in advertising and media production.
• Reviewed and discussed all Ads done by other agencies.
• Designed different types of media, including flash presentations and story boarding.
• Managed the Arabic copyrighting process.

Part of a big design team, forming an integral element of a dynamic, deep - rooted advertising agency, collaborating with the Marketing department.

• Designed print media, press ads, out door ads and interactive presentations.
• Developed and maintained a strong relationship with major clients such as "Hashemite Royal Court, Sharp, Candy and Nissan…".
• Offered practical solutions for presentations and pitching.

Graphic designer working as part of a team of designers integral to the marketing department of a small, fast growing design studio.

• Designed business cards.
• Handled scanning, photos retouching, and printing out.
• Designed a local commercial guidebook.
• Designed and produced student's graduation papers and display.