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MPMP is a fashion label and art collaboration inspired by an utopian theory that arose from a journey to a magnetic mountain. MPMP creates art and designs for people who are looking for inspiration, beauty and a new outlook to the future. By creating and producing items that encourage people inspired to reflect, MPMP believes that it can help raise the level of consciousness towards both nature and our own human experience. Setting the bar in technical and self developed fabrics, MPMP attempts to follow the idea of enhancing and accentuating the powerful forces of nature and then apply those to designs and art pieces in projects worldwide, hence allowing for continuous research and feedback. MPMP was founded in 2011 by Katrin Reinfurt in Beijing and recently moved its headquarters to the C-Space gallery in Cao Changdi, one of the most promising new art districts in Beijing. Read Less

Mag. Art. Katrin Reinfurt graduated from the University of Applied Arts in Vienna in the master class of Raf Simons in 2004. After her studies she moved to Antwerp to work for Walter Van Beirendonck. She stayed there as his assistant for several seasons. In 2008 she left Antwerp to gain more experience in different fields of fashion and started working for a Swiss company designing outdoor collections. In 2009 she quit her job and moved to Beijing to start working on a PHD about utopian theories. She gave lectures at the Beijing Design Institute and started her research. It didn't take long before her attention was drawn to a Russian city called Magnitogorsk, and the eponymous magnetic mountain. Always having felt the urge to share the beautiful things she found all over the world, she couldn't resist the overwhelming fascination this place evokes and simply had to explore the utopian theories behind and beyond Magnitogorsk. Read Less

On the border of Europe and Asia, lies a Russian city and a mountain called Magnitogorsk, which translates in English to “Magnetic Mountain" and its name speaks for itself. Magnitogorsk is a mountain that mostly consists of solid iron ore, a natural giant magnet - black and mysterious. The magnetism which emanates from within, is so powerful that any form of life around it is doomed to feel discomfort. Because of the mountain's natural magnetic power a clock's pendulum or the needle of a compass stop functioning - which makes time and space to become almost irrelevant notions. Thus, places like Magnitogorsk help us experience the actual feeling of infinity and eternity - in a physical as well as a spiritual sense.

The energy that is generated by both the contrast of these existing natural and the devastating consequences of man-made industrial pollution, is tremendous. The industry which evolved around the resources the mountain and its surroundings had to offer, turned the area into extremely hostile ground for any living creature.

Looking at this from an energetic level leads one to the paradox of life and the ambiguity of a place so sacred and yet so deadly. This vision is alsothe source of the utopian theory behind Magnetosphere Prospecting & Monitoring Program / MPMP.

The mountain represents the coexistence of universal paradoxes and relates to the human spirit trying to find alternatives in ways of understanding the nature of things and ourselves in relation to the scale of the universe. The Magnetosphere within and beyond the mountain is a representation of an energy that permanently surrounds us, but also resides within our selves. Read Less