Develop customized digital, web and print materials that reflect the Agency brand and mission. Create illustrations, graphics and infographics for use in collateral materials. Perform routine web updates and maintenance in WordPress and DNN. Provide support to other departments by creating as-need graphics and documents. Work with vendors to secure printing and supplies.

Train new hires in work flow processes and tracking system. Provide art direction for quality of work, accuracy, alignment with creative brief and reflection of company brand. Ensure that projects meet deadlines. Collaborate on marketing campaigns. Write and manage marketing plans. Collect data on response rates for effectiveness of future campaigns.

Accomplishments:
Developed and implemented the marketing plan for the company's first major self-hosted conference, bringing in more than 75% of the attendees through email campaigns and social media and acquiring 132 new followers.

Implemented tracking of the marketing plan to show where efforts were most effective.

Developed and created new look and feel for company branding efforts. Wrote and created graphic standards manual to define new look. Created suite of templates to ensure consistency of materials.

Professional development: Completed six Dale Carnegie courses to improved leadership development.

Create B2B and B2C campaign materials for Credit Union members, utilizing design, copy writing and marketing skills. Design logos and promotional materials for internal events and initiatives. Work both independently and in team setting to provide best possible solution for design challenges.

Create B2B and B2C campaign materials for Credit Union members, utilizing design, copy writing and marketing skills. Design logos and promotional materials for internal events and initiatives. Work both independently and in team setting to provide best possible solution for design challenges.

Created editorial and ad layouts for South Tampa Magazine, Brandon Digest, Vue and Blu Magazines. Performed web site maintenance for online magazines. Retouched photos for optimum appearance and quality.

Created direct mail and e-marketing pieces to promote automotive sales events, reflecting manufacturers’ campaigns and promotions. Produced internal marketing and promotional materials for sales staff. Teamed with owner to develop sales promotions. Assisted with development and editing of web site.

Created new direct marketing pieces for commercial clients as company branched from automotive marketing to represent a wide range of products and industries. Trained new employees in company procedures and work flow for production art department. Teamed with Creative Director to develop a line of unique marketing pieces for Beltone Hearing Centers. Other clients included American Express Financial Advisors and Rutenberg Realty.

Graduated with honors, with coursework in: Advertising Design, Typography (Advanced), Publication Design, Expressive & Experimental Typography, Corporate & Brand Identity, Environmental Design, Copy Writing, Photography (Digital), Art History, Design Marketing, Art Direction, Creative Writing