It is my belief that only through well thought and concepted visual communication can successful brands be built and maintained. I first learned what a critical role concept plays in award winning design at VSA Partners. I cut my design teeth at VSA Partners, while developing corporate communication for some of their most prestigious clients (Harley Davidson, Dremel, Oprah Winfrey, and IBM). In my experience as a designer for Coleman Partners and Stratosphere Creative I learned that being able to meet a clients strategic needs should be the paramount objective for a designer. designed identities (and applicable systems) websites, email blasts, marketing collateral, posters, video and annual reports with the client’s objective being first and foremost.