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ALE DE CARVALHO

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Location

London, United Kingdom

Doing Business As

LA-TERCERA

URL

http://www.la-tercera.co.uk

Creative Fields

Art Direction, Graphic Design, Web Design

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La-Tercera by Ale De Carvalho, Art Director and Image Maker Originally from Brazil and now based in UK, Ale has built up a solid digital experience spanning 8 years, working with the most respected digital companies, agencies & creatives individuals from Advertising to Fashion. His work transitions effortlessly and seamlessly from the spheres of virtual to print and film making and has often been described as youthful, vivid, conceptually strong & beautifully crafted. Work experience has ranged from working in small teams of boutique design studios at Wundermans’ Art Director responsible for Motorola Latin America, through managing conceptualization, brainstorming, execution and fashion shooting as a freelance Senior Designer. La Tercera thinking works for individuals

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Yeah !

Major Achievement were:

/// 2008 ///
• Winner of Campaign Big Awards 2008 with Nike Live Cesc Fabregas Show / AKQA.
Composition and flash animation for different media formats and website.
Design of the printed matter.
• Illustrations for Nike Pegasus 25th anniversary website / AKQA.
• Works for major digital and print fashion publications in London and Tokio, respectively
SHOWstudio and Dazed&Cunfused.
• Personally invited by ARS Electronica Museum for Digital and Interactive arts to
participate to their website redesign contest.
• Work at JWT for major clients such American Express, Shell and JWT itself.
• Collaboration with some of the new talents of London fashion scene, between them the
photographers Mari Sarai and Jonathan Hallam; designers Emilio de la Morena and
Borba Margo and stylist Raquel Garcia.

/// 2007 ///
• Creating the image for Sunsilk’s worldwide website campaign / AKQA.
• Logotype for Dekaibrands, a representative of fashion designers in NY.
• Luxurious logotype and corporate id for Crompton Estates, based in south west London.
• Works for agencies Mook, TMG and Feed London and for the clients FSA, eBay, Sony
Ericson, National Innovation Centre and Cartoon Network.

ALE DE CARVALHO on the Web