Jennifer Haydon

Freelance Design Professional

Houston, TX, USA
I am a professional, organized and contributing team member with 10 years experience in corporate marketing. Serving as the go-to person for campaign strategies, tradeshow management, advertising positioning and brand development, I lead with innovative ideas and offer a unique design prospective to meet creative challenges and customer expectations. I’m responsible for building, enhancing and protecting a company’s brand. My efforts are designed to bring awareness, generate interest, and encourage customers to act. In utilizing my experience and passion for advertising and marketing, I aim to bring value and make a positive impact.

Work Experience

Nieto Marketing

Creative Director

July 2014 - Present The Woodlands, Texas, United States

Passionate Designer – Marketing & Advertising

Freelance Graphic Designer

I am a ‘hybrid’ design professional with an eye for solid corporate design and the mindset to implement marketing principles. I understand the commitment to a brand and the value of graphic standards.

• Strong understanding of design principles
• Develop design concepts for a range of marketing collateral (print & web)
• Work within tight deadlines to accomplish priorities of multiple levels
• Create and maintain style guidelines
• Coordinate with print vendors & oversee press checks when needed

For more information, contact Jennifer Haydon at:
Jennifer_haydon@yahoo.com
 | 832-741-9905 (cell)
April 2013 - Present Houston, Texas, United States

National Oilwell Varco

Marketing Manager

• Build the business unit’s brand and brand awareness through communication collateral
• Coordinate with internal departments to understand creative needs for various marketing initiatives
• Build and manage online promotional store inventory
• Oversee in-house print shop and personnel through company changeover
• Ensure a consistent creative vision and style for all marketing communications to comply with corporate standards
• Ensure a collaborative relationship with the corporate marketing team to execute collateral needs and meet project timelines
• Conceptualize, develop, and manage advertising budget, messaging and campaign direction
• Coordinate company tradeshows and build regional relationships
June 2012 - April 2013 Houston, Texas, United States

Wilson, A Schlumberger Company

Marketing Communications Manager

• Develop company brand standards and style guidelines
• Create and manage graphic design projects for print and web design
• Work with the Marketing Director and Web Developer to rebrand, design and
maintain an engaging and up-to-date website
• Deliver advertising solutions to impact business performance
• Manage and coordinate all regional tradeshow events
• Generate brand direction and campaign collateral for subsidiary groups
• Work closely with department managers to build cohesive messaging
• Established collaborative environment with vendors
November 2007 - June 2012 Houston, Texas, United States

CGGVeritas

Creative Designer

Creative Designer for Corporate Services Communications
Essential team member in conceptualizing, developing and implementing new global brand through one-on-one client communication and expand on in-depth company needs as it relates to the merger between CGG and Veritas. Projects include: Tradeshow branding, corporate & regional advertising development, standardized e-promotions, and technical flyers and brochures.
January 2007 - June 2007 Houston, Texas, United States

Veritas DGC

Designer

Designer for Creative Services/Global Marketing Department
Starting as an intern and working my way up, I became an integral team member strategically involved with designing corporate related items by managing projects from start to finish: corresponding with internal clients, developing project strategy, creating look and feel, oversee printing/ finishing and working closely with vendors. Projects include: large format tradeshow collateral, corporate & regional advertising campaigns, choreograph photo shoot campaign, multi-page brochure layouts, and informational e-invites.
July 2003 - January 2007 Houston, Texas, United States

Education

The Art Institute Of Houston

Associate of Applied Science, Graphic Design

Recognized in the Who’s Who Among The National Dean’s List of College students for 2001-2002, 2002-2003

Activities and Societies: President of Student Government 2002-2003, Vice-President of National Vocational-Technical Honor Society 2002-2003
September 2001 - September 2003 Houston, Texas, United States

The Art Institute Of Pittsburgh - Online Division

Bachelor of Science Degree, Graphic Design

February 2009 - December 2012 Houston, Texas, United States

Awards

American Advertising Federation Houston

Citations of Excellence - Elements of Advertising

2009

American Advertising Federation (AAF) - ADDY Awards

Citations of Excellence - Collateral Material

2009

Houston Advertising Federation

Gold Addy Award - 3D Point of Purchase Campaign

2007

Houston Advertising Federation

Sliver Addy Award - Collateral Material

2007

American Advertising Federation

Bronze - 10th District Addy Award - Point of Purchase Campaign

2007

Houston Advertising Federation

Sliver Addy Award - Sales Promotion

2006

Houston Advertising Federation

Citation of Excellence - Advertising-Self Promotion

2005

Houston Advertising Federation

Citations of Excellence - Elements of Advertising

2007

Houston Advertising Federation

Citation of Excellence - Collateral Material

2007

Houston Advertising Federation

Citation of Excellence - Sales Promotion

2007

Houston Advertising Federation

Citation of Excellence - Advertising for Arts & Sciences

2007

Skills

Advertising, Art Direction, Brand Development, Campaign Positioning, Concept Development, Corporate Advertising, Corporate Branding, Creative Direction, Graphic Design, Image Manipulation, Information Design, Microsoft SharePoint, Project Management, Adobe Illustrator CS6, Adobe InDesign CS6, Adobe Photoshop CS6, Advanced Layout, Client & Vendor Rapport, Concept Development, Corporate Branding & Standards, Layout, Microsoft Office, Print Production & Prepress, QuarkXPress 8.0, Roject Management, Web Layout Basics,