Jennifer Webb Personal RSS Feed http://www.behance.net/JennWebb http://www.behance.net/Gallery/Seasonal-Card/347434 http://www.behance.net/Gallery/Seasonal-Card/347434 Fri, 13 Nov 2009 15:24:39 -0600 In response to imported water supply cuts, the City of San Diego adopted mandatory water use restrictions. To inform the public about mandatory reductions, the City of San Diego and its consultants, Collaborative Services, Inc. and Warner Architecture + Design, Inc., developed the No Time To Waste, No Water To Waste campaign. The campaign concept used a serious tone and a simple look to attract the attention of the public. A blurry to clear typography technique was used to emphasize different parts of the message, i.e. No Time To Waste, No Water To Waste and Waste No Water. This concept was further reinforced with the tagline it’s clear. it’s time to change. Branded collaterals included trolley and bus wraps, an airplane banner, street light banners, billboards, bill inserts, print advertisements, posters, two public service announcements, and animated web advertisements. As a result, San Diegans reduced their water use by 13.6 percent, which is 5.6 percent more than the reduction target. http://www.behance.net/Gallery/San-Diego-Water-Conservation-Campaign/347418 In response to imported water supply cuts, the City of San Diego adopted mandatory water use restrictions. To inform the public about mandatory reductions, the City of San Diego and its consultants, Collaborative Services, Inc. and Warner Architecture + Design, Inc., developed the No Time To Waste, No Water To Waste campaign. The campaign concept used a serious tone and a simple look to attract the attention of the public. A blurry to clear typography technique was used to emphasize different parts of the message, i.e. No Time To Waste, No Water To Waste and Waste No Water. This concept was further reinforced with the tagline it’s clear. it’s time to change. Branded collaterals included trolley and bus wraps, an airplane banner, street light banners, billboards, bill inserts, print advertisements, posters, two public service announcements, and animated web advertisements. As a result, San Diegans reduced their water use by 13.6 percent, which is 5.6 percent more than the reduction target. http://www.behance.net/Gallery/San-Diego-Water-Conservation-Campaign/347418 Fri, 13 Nov 2009 15:13:52 -0600 http://www.behance.net/Gallery/ObjectWaste/42164 http://www.behance.net/Gallery/ObjectWaste/42164 Tue, 02 Oct 2007 23:15:14 -0500 This piece was to inform pet owners about the cruelty that Iams subjects their lab animals too. An awakening of consumer awareness! http://www.behance.net/Gallery/Puppy-Killers/59387 This piece was to inform pet owners about the cruelty that Iams subjects their lab animals too. An awakening of consumer awareness! http://www.behance.net/Gallery/Puppy-Killers/59387 Mon, 11 Feb 2008 16:37:24 -0600 Website designed to feature work of Richard Meier Architect. http://www.behance.net/Gallery/Richard-Meier-Site/59397 Website designed to feature work of Richard Meier Architect. http://www.behance.net/Gallery/Richard-Meier-Site/59397 Mon, 11 Feb 2008 17:06:42 -0600 Ash lingerie is a new brand and needed a full look. I supplied them with an identity system as well as elegant packaging for all or their products. We fitted them with a classic sophisticated exterior contrasting an edgy interior. The client was thrilled with the result. http://www.behance.net/Gallery/Ash-Sleepware-Branding/41705 Ash lingerie is a new brand and needed a full look. I supplied them with an identity system as well as elegant packaging for all or their products. We fitted them with a classic sophisticated exterior contrasting an edgy interior. The client was thrilled with the result. http://www.behance.net/Gallery/Ash-Sleepware-Branding/41705 Mon, 24 Sep 2007 22:07:35 -0500 http://www.behance.net/Gallery/FIFA-2006/42166 http://www.behance.net/Gallery/FIFA-2006/42166 Tue, 02 Oct 2007 23:38:02 -0500 http://www.behance.net/Gallery/Marks/44669 http://www.behance.net/Gallery/Marks/44669 Mon, 22 Oct 2007 18:54:39 -0500 http://www.behance.net/Gallery/Photography/41832 http://www.behance.net/Gallery/Photography/41832 Thu, 27 Sep 2007 00:24:31 -0500 Here are the covers of the Annual Report and 10-K, spine up. The idea was so symbolize unity and the joining of pieces to create a whole. The other concept is of sustainablity and to show international paper's family as a sustainable forresting company. http://www.behance.net/Gallery/International-Paper-Annual-Report/41717 Here are the covers of the Annual Report and 10-K, spine up. The idea was so symbolize unity and the joining of pieces to create a whole. The other concept is of sustainablity and to show international paper's family as a sustainable forresting company. http://www.behance.net/Gallery/International-Paper-Annual-Report/41717 Mon, 24 Sep 2007 22:29:15 -0500