Grant Franck
Executive Creative Director & CG Generalist.
Cape Town, South AfricaI am a versatile and hardworking Creative Director, CG Generalist, and Motion Designer with over 15 years’ experience in the advertising, graphic design, and animation industries. I have extensive experience in creating and developing original and effective conceptual brand and marketing campaigns that align to client and brand strategies. My broad expertise in working across multiple platforms includes installations, short films, music videos, title sequences, print exhibitions, commercials, and a wide range of graphic design in various forms.
My flair for lighting, texturing, and colour, coupled with my experience as a CG artist and design director, enables me to push the creative boundaries of movement and image-making techniques. I am confident and inventive and have the ability to innovate with design across several mediums. I consider myself a visionary creative, and the award-winning production agency that I established 8 years ago has successfully helped to shape the identities of multinational brands and organisations world-wide.
My flair for lighting, texturing, and colour, coupled with my experience as a CG artist and design director, enables me to push the creative boundaries of movement and image-making techniques. I am confident and inventive and have the ability to innovate with design across several mediums. I consider myself a visionary creative, and the award-winning production agency that I established 8 years ago has successfully helped to shape the identities of multinational brands and organisations world-wide.
Work Experience
Masters & Savant
Motion Designer & Director. CG Generalist.
Performed the role of a senior Designer. Worked on a variety of leading brands including Sasol, Channel O, Edgars, Forcini, Standard Bank, ABSA, and SABC. Received Gold Promax Award Channel 0 Beef. Gold Promax Award "Channel O" Imagery. Gold Promax Award Abu Dhabi Channel 0 Music Awards Promo.
May 2005
- June 2007
South Africa
Spaghetti.tv
Motion Designer & Creative Director
Developed creative concepts and designs to produce effective marketing and advertising solutions
Ensured the team understood the brand so that work was produced in the appropriate style
Provided training for the motion design team in production best practice
Managed studio workflow by delegating production tasks to motion designers
Ensured the quality of final output and source files through in-depth reviews
Fulfilled the role of technical and tactical resource for the creative teams
Designed and animated creative concepts from planning phases through to successful completion
Collaborated with the senior creatives in the production of motion graphic and 3D content from concept to delivery
Managed the production pipeline to ensure that deadlines were met
Worked on encoding, converting, and editing videos and graphic sequences
Kept up to date on new technologies and techniques in the industry to ensure delivery of cutting-edge work
Worked on multiple projects concurrently, ensuring that time was properly managed and work quality was maintained
Ensured the team understood the brand so that work was produced in the appropriate style
Provided training for the motion design team in production best practice
Managed studio workflow by delegating production tasks to motion designers
Ensured the quality of final output and source files through in-depth reviews
Fulfilled the role of technical and tactical resource for the creative teams
Designed and animated creative concepts from planning phases through to successful completion
Collaborated with the senior creatives in the production of motion graphic and 3D content from concept to delivery
Managed the production pipeline to ensure that deadlines were met
Worked on encoding, converting, and editing videos and graphic sequences
Kept up to date on new technologies and techniques in the industry to ensure delivery of cutting-edge work
Worked on multiple projects concurrently, ensuring that time was properly managed and work quality was maintained
August 2007
- March 2009
South Africa
Clearwater Productions
Senior Design Director & CG Generalist
Responsible for shaping the details of motion projects using advanced techniques and technologies.
Developed creative concepts and designs to produce effective marketing and advertising solutions
Ensured the team understood the brand so that work was produced in the appropriate style
Provided training for the motion design team in production best practice
Managed studio workflow by delegating production tasks to motion designers
Ensured the quality of final output and source files through in-depth reviews
Fulfilled the role of technical and tactical resource for the creative teams
Designed and animated creative concepts from planning phases through to successful completion
Collaborated with the senior creatives in the production of motion graphic and 3D content from concept to delivery
Managed the production pipeline to ensure that deadlines were met
Worked on encoding, converting, and editing videos and graphic sequences
Kept up to date on new technologies and techniques in the industry to ensure delivery of cutting-edge work
Worked on multiple projects concurrently, ensuring that time was properly managed and work quality was maintained
Key Achievements
I was the Lead Design Director on the new brand direction of a major TV channel (MNET). This included the development of on-air identities, design direction, RND, client interface, and concept pitching.
Developed creative concepts and designs to produce effective marketing and advertising solutions
Ensured the team understood the brand so that work was produced in the appropriate style
Provided training for the motion design team in production best practice
Managed studio workflow by delegating production tasks to motion designers
Ensured the quality of final output and source files through in-depth reviews
Fulfilled the role of technical and tactical resource for the creative teams
Designed and animated creative concepts from planning phases through to successful completion
Collaborated with the senior creatives in the production of motion graphic and 3D content from concept to delivery
Managed the production pipeline to ensure that deadlines were met
Worked on encoding, converting, and editing videos and graphic sequences
Kept up to date on new technologies and techniques in the industry to ensure delivery of cutting-edge work
Worked on multiple projects concurrently, ensuring that time was properly managed and work quality was maintained
Key Achievements
I was the Lead Design Director on the new brand direction of a major TV channel (MNET). This included the development of on-air identities, design direction, RND, client interface, and concept pitching.
March 2011
- October 2011
South Africa
Education
Tshwane University Of Technology
Completed a 3 year diploma in Fine arts and Multimedia.
January 2002
- December 2004
Pretoria, South Africa
Languages
English (Fluent),
Afrikaans (Fluent),
Awards
PromaxBDA Awards
gold and silver channel o
2005
PromaxBDA Awards
Silver_Mnet Pixar Invasion
2010
Skills
Adobe After Effects,
Adobe Suite,
Brand Identity,
Brand Specialist,
Cinema4d,
Colorist,
Colour Grading,
Compositing,
Creative Director,
DaVinci Resolve,
Logo Design,
Octane Render,
On-air Brand Identity,
Redshift Render,
Substance Painter,
UI/UX,