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corny.de
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Created: 07/09/09
Last Edited: 07/09/09
Views: 602
Appreciations: 47
Comments: 30
Project Info
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CORNY.DE
My Job on This
Art Direction
team conception, flashdesign & animation
Objective
In cooperation with incumbent classic agency kempertrautmann, Fork Unstable Media were asked to create a new online presence for Schwartau’s Corny brand. The main objectives were to create a digital microcosm to accompany the new TV campaign (featuring popular German talk master Johannes B. Kerner), while positioning Corny.de as a fun and explorative online feature.
Solution
Combining a wide range of beautifully crafted illustrations, animations and 3D renders Fork created a stunning farm-themed digital Corny world to compliment the overall campaign and announce the brand’s new online image. With detailed product information, visitors can also discover the TV campaign, new online game, making of feature plus get their hands on some fantastic Corny themed download goodies.
Results
With painstaking attention to detail, Fork created an entertaining and engaging online Corny experience, bolstering the product’s digital profile in an online setting. While supporting the current campaign, the new site, with its ultra-slick look and feel, is ideally placed to continue championing the product range in a modern and exciting fashion for quite some time to come.
CREDITS:
Thanks to everyone working on this, best team ever:
Matthew James Harrop, Marco "Timmy" Wedig, "Jimmy" Henryk Wollik, Sylvia Spachmüller, Uwe, Florian Schimmer.
Thanks to the FWA for making us the site of the day (9th july 09).
Special Thanks to the Client, Schwartau, Corny, for giving us an enormous creative freedom on this project.
My Job on This
Art Direction
team conception, flashdesign & animation
Objective
In cooperation with incumbent classic agency kempertrautmann, Fork Unstable Media were asked to create a new online presence for Schwartau’s Corny brand. The main objectives were to create a digital microcosm to accompany the new TV campaign (featuring popular German talk master Johannes B. Kerner), while positioning Corny.de as a fun and explorative online feature.
Solution
Combining a wide range of beautifully crafted illustrations, animations and 3D renders Fork created a stunning farm-themed digital Corny world to compliment the overall campaign and announce the brand’s new online image. With detailed product information, visitors can also discover the TV campaign, new online game, making of feature plus get their hands on some fantastic Corny themed download goodies.
Results
With painstaking attention to detail, Fork created an entertaining and engaging online Corny experience, bolstering the product’s digital profile in an online setting. While supporting the current campaign, the new site, with its ultra-slick look and feel, is ideally placed to continue championing the product range in a modern and exciting fashion for quite some time to come.
CREDITS:
Thanks to everyone working on this, best team ever:
Matthew James Harrop, Marco "Timmy" Wedig, "Jimmy" Henryk Wollik, Sylvia Spachmüller, Uwe, Florian Schimmer.
Thanks to the FWA for making us the site of the day (9th july 09).
Special Thanks to the Client, Schwartau, Corny, for giving us an enormous creative freedom on this project.
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