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This work is an academic study about walkways concepts and projects.
We studied also the icons, pictograms and signs that Lisbon Zoo haves and we made a new proposal.
Inspired by "Wayfinding", the book of Paul Arthur.
We studied the structure of walkways in the
Portuguese Zoo in Lisbon
and, at same time, we offer in this book, a new and more effective concept and project for the walkways and signs in Lisbon Zoo.


This project is a study and a graphic/editorial/photographic work of four designers:
Antonio Freitas, Jason Simões, Barbara Martins, Vanea Cera
.



 
 
Book Cover
 
Page 02 & 03
Book introduction.
 
Page 04 & 05
Transport map and study.

 
Page 08 & 09
The study of walkways in Lisbon Zoo.

 
Page 10 & 11
The Zoo concept and the study of new walkways for public to use.
 
Page 16 & 17
Cognitive Map.

 
Page 20 & 21
The architecture of Lisbon Zoo and it's implementation in the geographic space.
 
Page 24 & 25
New walkways for better view of the space and animals in a smaller amount of time.

 
Page 28 & 29
Zones hierarchy and study and
areas of increased flow.
 
Page 32 & 33
The conception of a new pictogram and signs project for Lisbon Zoo.
 
Page 50 & 51
Ergonomic measures and study of them.
 
Page 56 & 57
AIGA pictograms and signs.
 
Page 66 & 67
Study of Lisbon Zoo new corporate identity.
 
Page 84 & 85
The conclusion.
 
 
Photos taken in Lisbon Zoo.

Photography:
Antonio Freitas ©
Vanea Cera ©

 
Lisbon tube.
Blue Line, the way find to Lisbon Zoo.
 
Main entrance of Lisbon Zoo
 
Portuguese tiles hand made and hand painted.
 
Two of the hundreds of exotic friends in Lisbon Zoo.
 
An other friend!
 
Lake and boats area for the visitant to use and have fun.
 
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Comments

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Luis Martins
Luis Martins, 09-01-09
mt bom!
erik middendorp
erik middendorp, 07-13-09
great! very pro look!
Pedro Sousa
Pedro Sousa, 06-28-09
Well done!
Afonso Ferreira
Afonso Ferreira, 06-24-09
Vivendo em Portugal, e já tendo ido várias vezes ao Zoo de Lisboa, não posso deixar de apreciar, sinceramente, este projecto. Está realmente fantástico - os meus parabéns. Espero que, talvez, assim, as pessoas possam entender um pouco mais do que é o Jardim Zoológico de Lisboa, um marco tão famoso em tempos que já lá vão. Afonso
Babar Azeem
Babar Azeem, 05-13-09
Very nice & clean!
Michael Fuchs
Michael Fuchs, 04-12-09
very nice and clean look. no comparison to the overfilled, colorfull bright screaming brochures you are used to see/get at informationpoints of zoos and similar locations...
Maher Sinjary
Maher Sinjary, 04-11-09
Professional
Kierlisbon
Kierlisbon , 01-31-09
Humm..I think I remember this work = )
Tudor Nastase
Tudor Nastase, 01-10-09
LOVE IT
Alexandr Schwarz
Well done! ;)
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