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Sun Microsystems 2008 SunRise Event
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Created: 03/30/08
Last Edited: 11/29/09
Views: 1193
Appreciations: 49
Comments: 4
SunRise 2008 Hawaii Sun Microsystem's Incentive Event.
Sun challenged us to infuse the same innovation and eco-friendly approach that they have demonstrated throughout the rest of their business into an incentive trip for top performing sales people from around the world. Feedback from Sun executives and attendees ranked SunRise 2008 as the most successful in the event’s history.
creative approach:
To elevate the SunRise incentive event to the next level of engagement, every attendee received a high-end cell phone, engaging the audience with audience polling & voting, text messaging to a large multi media wall, enabling individuals to communicte with the larger group of participants, providing location maps and up to date event schedules and information.
Sun challenged us to infuse the same innovation and eco-friendly approach that they have demonstrated throughout the rest of their business into an incentive trip for top performing sales people from around the world. Feedback from Sun executives and attendees ranked SunRise 2008 as the most successful in the event’s history.
creative approach:
To elevate the SunRise incentive event to the next level of engagement, every attendee received a high-end cell phone, engaging the audience with audience polling & voting, text messaging to a large multi media wall, enabling individuals to communicte with the larger group of participants, providing location maps and up to date event schedules and information.
Event Branding and Event Stage Setup
Event Branding and Event Stage Setup
Event Branding Concept.
Juxtaposition event location related images like bamboo with Sun Microsystem's product related images that are similar in appearance, cables for example which you would typically see on a SUN server unit.
All Things Interactive
Developing WAP, SMS communications, Text-to-Vote and screen capabilities along with on-site mobile support. In the end, over 1,000 Nokia E71’s were configured, personalized and distributed with more than 62k text messages exchanged.
Developing WAP, SMS communications, Text-to-Vote and screen capabilities along with on-site mobile support. In the end, over 1,000 Nokia E71’s were configured, personalized and distributed with more than 62k text messages exchanged.
Event iPhone branding concept.
Custom designed and branded phone applications
Event phone basic manual: Quick animated tour of how the Nokia phone and the custom applications work.
Phone to muti-media wall text messaging,
Event Website
Screensavers and Wallpapers
Directional Event Signage
Directional Event e-Signage
Directional Event Signage
Event Signage
Directional Event Signage - Hotel
Exterior Decoration - Hotel
Exterior Decoration - Hotel
Interior Decoration - Hotel
Additional Branded Signage
Letterhead and name tags
Pre-Trip Package
Pre-Trip Elements
Pre-Trip Elements
Pre-Trip Elements - Luggage Tags
On-Site Welcome Package
Alternative Name Badge Concepts
Branded Beach Towel and Sandels
Table Number Displays
Menu
Staff Wearable
Guest Wearable
Guest Wearable
Guest Wearable
Event Awards
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