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Spieza of Cornwall
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Created: 08/16/09
Last Edited: 08/16/09
Views: 159
Appreciations: 5
Comments: 3
Spieza | Jul 09
A proposal for Spieza Organics. Handmade skin care and body care products all made on Organic Gear Farm in Cornwall. This route proposal was one of provenance and authenticity drawing inspiration from the pebbled Cornwall beaches and stacked Hurlers.
Whilst at Jones Knowles Ritchie, London.
A proposal for Spieza Organics. Handmade skin care and body care products all made on Organic Gear Farm in Cornwall. This route proposal was one of provenance and authenticity drawing inspiration from the pebbled Cornwall beaches and stacked Hurlers.
Whilst at Jones Knowles Ritchie, London.
Mood board and inspiration - Map illustration by Katie Green
Key image establishes the range colour palette which coexists with mapping tissue paper
Proposed material for packaging is renewable plastic(corn) which is fully compostable in10 weeks
Pebble shapes are stackable with product info running along the side of packaging for visibility
Retail environment makes use of natural materials such as wood and stone
Water introduced where applicable (bath range)
With 70% of Spieza sales being online, post and packaging of product is just as important as experiencing using the products. Paper pulp boxes with belly bands carry the individually tissue wrapped pebbles.
Tissue papers are printed with map detail.
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