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Sin-o-Rella
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Created: 12/18/08
Last Edited: 12/20/08
Views: 217
Appreciations: 13
Comments: 1
Project Info
Owners
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clement, prem, swati
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From: Owner Portfolios







Cinderella's cross-over to the dark side was conceived in-house.
Inspired by Quentin Tarantino, we scratched our souls for violent
tendencies and a splintered sanity. The children's fairytale was
reinvented as a noir thriller with photographer Tarun Khiwal, stylist
Gautam Kalra and our creative clones who rewrote the story and
illustrated the darker side of the beauty, calling her Sin-O-Rella.
Riding a Kawasaki Vulcan and sporting Christian Dior, she changed from
a virtuous victim to a hard-boiled assassin with attitude. The photo
shoots and illustrations were combined to present a mould-breaking
fashion feature in ELLE magazine. (December 2008 issue).
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