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Nike Air Force 1 - 1Vote
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Created: 03/13/08
Last Edited: 11/08/08
Views: 344
Appreciations: 12
Comments: 2
Fields: Production
From: Adrian Lai's Portfolio
Nike AF1 - 1Vote
As part of Nike's AF1 1thology site, I helped produce a campaign where people could vote on their favorite AF1's in their local stores. The winning shoe would be re-released as a limited edition pack exclusive to that city. Nike selected the shoes, and we created a voting application that was used on touch screen kiosks at key retail locations in 3 cities: Baltimore, Philly and New York City. The app displayed the results in real time, and on the 1thology website. As you can see from the video, some people got really into it.
As part of Nike's AF1 1thology site, I helped produce a campaign where people could vote on their favorite AF1's in their local stores. The winning shoe would be re-released as a limited edition pack exclusive to that city. Nike selected the shoes, and we created a voting application that was used on touch screen kiosks at key retail locations in 3 cities: Baltimore, Philly and New York City. The app displayed the results in real time, and on the 1thology website. As you can see from the video, some people got really into it.
Kiosk Interface. Images by FreshnessMag.com
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