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Little Nippers Identity System
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Created: 05/21/08
Last Edited: 10/22/09
Views: 173
Appreciations: 17
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From: Sheri Yerges's Portfolio
Marketing and merchandising materials for a children's clothing line (self-directed project from school).
As an over-the-top fan of The Land of Nod, I was inspired to develop a brand extension for their company called "Little Nippers." The "Nipper" line encompasses their existing clothing line for toddlers, as well as newly added "dress-up" clothes. The Little Nippers logo is a nod (pardon the pun) to the clean lines of Crate and Barrel, The Land of Nod's parent company and the playful nature of The Land of Nod.
*Received "Juror's Award" in Student Honors Exhibit.
As an over-the-top fan of The Land of Nod, I was inspired to develop a brand extension for their company called "Little Nippers." The "Nipper" line encompasses their existing clothing line for toddlers, as well as newly added "dress-up" clothes. The Little Nippers logo is a nod (pardon the pun) to the clean lines of Crate and Barrel, The Land of Nod's parent company and the playful nature of The Land of Nod.
*Received "Juror's Award" in Student Honors Exhibit.

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Product sleeve and hang tag
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