People will not abandon their long, hot shower.  It's a sanctuary.  A place of preparation, relaxation and reflection.  Indulgence enhances that experience, but uses 50% less water.

Indulgence features a rinse-mist-rinse sequence that can be modified at any time.  The shower rinses you for one minute before transitioning into a mist cycle.  The mist lightly sprays for four minutes, keeping you warm while lathering.  To complete the shower it provides a full rinse for two minutes.

The Indulgence shower saves 56% water and energy over a regular showerhead, and 26% over a low-flow shower head.  (3577 & 1022 gallons,respectively, assuming 365 7-minute showers)

We hope that ideas like Indulgence help people develop a greater understanding  of how small changes can make big impacts.