Howarths

An exciting launch for We Love… who worked with Angela and Giel - Owners of Howarths Antiques and Interiors, Rotterdam - to develop their brand and website. A company of 17 years, Angela and Giel have built up one of the most personal and professional antiques companies in Holland.

The brief of modernising the on/offline presence of Howarths, attracting a new (younger) target audience, whilst not alienating their existing customer base was a nice challenge for us.

We went on to create an elegant brand; a bold and beautifully cut font with regal colour palette. Shaking off the fuddy, dusty and aged stereotype of the antique industry and building an intelligent AJAX driven site that  harks back to the days of analogue - sorting through papers to find your ideal ‘piece’.