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Happy Christmas from AKQA
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Created: 12/18/08
Last Edited: 12/18/08
Views: 1936
Appreciations: 96
Comments: 25
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Project featured on 12/24/08
Fields: Digital Art
From: AKQA's Portfolio
Happy Christmas from AKQA
Together
with Bikini Film’s talented director, Jonty Toosey, the creatives from
AKQA concocted a masterplan. They needed to cast 49 microwaves, each
tasked with playing a single note from the festive ditty. And each had
to have a distinct ping or ding. Help came from a catering company in
Bristol whooffered a variety of industrial microwaves" each with a
distinct sound. And so with the microwaves cast, Pinewood studios
booked and the camera loaded, we rolled up our sleeves and set about
building the wall. Then we rehearsed, rehearsed and rehearsed some more
until we were confident we had a little piece of Christmas magic in the
can.
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(Hey Akira!)