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Gryphus Capital
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Created: 01/28/09
Last Edited: 04/03/09
Views: 330
Appreciations: 17
Comments: 1
From: Grace Wong's Portfolio
Branding and web design for a Pan-asian investment firm based in Singapore. The founders of the firm wanted the brand to convey values such as simplicity, modernity, and longevity. After going through numerous iterations of the mythical creature Qilin, an abstract icon was developed for the firm.
The corporate colours matte gold and deep grey were chosen to give the firm an understated, competent, and sophisticated feel.
The corporate colours matte gold and deep grey were chosen to give the firm an understated, competent, and sophisticated feel.



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