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Gabrielle
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Created: 07/12/08
Last Edited: 07/12/08
Views: 144
Appreciations: 11
Comments: 5
Private health insurance is a rising and growing market in Italy. Gabrielle is a brand that needs an identity which would position them as a leader brand in the market. Their mission is to provide sustainable access and to be preferred provider of private health care services with a reputation for value for money, choice and excellent service.
The concept of Gabrielle is "always protect you". The logo is the wings of a guardian angel that symbolize the protective role. It also reflects the trustworthy and confident side of the company. The scientific aspect is represented by the blue colour which is commonly associated with medical term.
The concept of Gabrielle is "always protect you". The logo is the wings of a guardian angel that symbolize the protective role. It also reflects the trustworthy and confident side of the company. The scientific aspect is represented by the blue colour which is commonly associated with medical term.
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Good.