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GREENPEACE
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Created: 04/11/08
Last Edited: 09/19/08
Views: 11422
Appreciations: 771
Comments: 116
Project featured on 4/16/08
Brief: To tell consumers about genetically modified plants problem.
Copy: Do you know what you eat? The DNA of genetically modified plants may contain the genes of insects, animals or even viruses. These products may potentially cause harm to your health. Look for GMD free sign on the package.
Agency: BBDO Moscow
Brand: Greenpeace
Art-director: Gio Popiashvili (idea), Fabiano Marques
Copywriter: Ilya Petrov, Tanya Moseeva
Cliet service: Anya Bogdanova
Prizes:
* 1st place at 17 MMFR (Social ad)
* Idea.ru: Poster of a month
* Silver Epica
Copy: Do you know what you eat? The DNA of genetically modified plants may contain the genes of insects, animals or even viruses. These products may potentially cause harm to your health. Look for GMD free sign on the package.
Agency: BBDO Moscow
Brand: Greenpeace
Art-director: Gio Popiashvili (idea), Fabiano Marques
Copywriter: Ilya Petrov, Tanya Moseeva
Cliet service: Anya Bogdanova
Prizes:
* 1st place at 17 MMFR (Social ad)
* Idea.ru: Poster of a month
* Silver Epica



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