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In addition to everything else, for the last year I've been doing freelance strategy and copywriting for a variety of projects.

Primary among these projects has been Train Strong, a fitness company in Atlanta. Their site generated an 18% conversion rate (buyers/total visitors) in November and December of 2007, and beat all of their previous year's numbers by a huge margin. I've also done some work with IT companies, a beer pub, an auto-racing company and a non-profit trail conservancy.
Train Strong online store overview page.

Train Strong online store overview page.

Train Strong location finder.

Train Strong location finder.

Home page for a local brew pub, the Beer Bistro.

Home page for a local brew pub, the Beer Bistro.

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