- I was asked by Maxim Italy to make a typografic illustration for an article about the eternal seconds in sports. The final idea was a second place medal with its ribbon twirled like a cursive text, saying "eternal".
- 1ST PART: THE RIBBON
A couple of quick sketches, looking for a ribbon-like flow
Cleaning the shapes of the logotype
Adding some depth
a first raw and horrible-looking layout- getting some color treatment, adding some details, doubling the ribbon, recoloring the artwork
- final color layout. But still the medal sucked :-)
- 2ND PART: THE MEDAL
- I started with making a custom typography of the "2"
- some evolutions of the "nd" ligature
- the final result
- adding some heavy decoration. The graphic design of the medal is ready
- this is how it looked like once put in the context
- 3RD PART: FINAL CHANGES
- After some feedback the medal got bigger, and the podium went out. Also the general look had to be more texturized
- The final result
- detail of the medal
- detail of the ribbon
- Graphic Design: Stefano Polli
Art Direction: Federico Albertini
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