Doritos Packaging Concept

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Created: 09/27/09
Last Edited: 09/29/09
Views: 22195
Appreciations: 1614
Comments: 147
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  • This project was based on one of the YCN briefs where they asked from designers to create a totally new packaging concept for Doritos. Unfortunately, when I saw the brief the deadline was very close, but nevertheless I developed it.
    The shape and the texture of the Doritos chips are used as the base of this packaging concept.
  • What's good about the form of the packaging is its structure which can keep the chips closed after opening. Below you can see a scaled-down model of how this works.
  • Currently I'm developing illustrations which can replace the textured solid colors. I also invite every designer interested in collaboration to create artworks of his own.
      
    The artworks can be submitted inside this facebook group: http://bit.ly/tQvpU
    Please download the Doritos Template Pack (http://bit.ly/rGY2V) which contains two different layered psd templates (see previews below) ready for you to apply the artwork.
    I would really love to see what you will come up with!

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