Direct Mailers

Self-Promotional Mailer on the occasion of Diwali presenting them with three 'pseudo' lunch vouchers so as to invite them over for lunch.

A direct mailer to agencies to promote Bindass's new show on youth and biking - CHAMP. We gave away an actual license plate coupled with an information booklet.

A mailer to media agencies from Hindustan Times for informing them about their image and content makeover (2008). A miniature newspaper was created and I came up with an apt line 'Magnify your impact with the new Hindustan Times' and the idea of a magnifying glass to go with it.