I volunteered my services to Diabetes Canterbury in my final year of study. Diabetes Canterbury mentioned that they really struggled to reach Diabetes sufferers in their teens and early twenties, the existing logo (a bumble bee) was familiar but not entirely effective.
The project was a re branding exercise and then developed into an information pack for newly diagnosed diabetics and the hospital brochure was re designed less clinically and in a more inviting manner.
The project was a re branding exercise and then developed into an information pack for newly diagnosed diabetics and the hospital brochure was re designed less clinically and in a more inviting manner.
