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Dell ® Retail Marketing Campaign

Brief: Design promotional displays with sales cards for various Dell ® products to be implemented in large retail chain stores, nationwide. Promotional displays included:
Mother's Day; Inspiron 1525, specific color models (Display and sales cards)
Father's Day;
XPS 1530 (Display Only)
Inspiron 1525;
Black model (Display and sales cards)
Challenges: Strict adherence to style guides for both Dell ® and retail chain store. Integrating both company and event theme guides into a harmonious design was crucial. It was engaging to achieve a fusion of all necessary information while still maintaining a rich visual impact within the restrictions of the display format.

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