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Croix-Rouge
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Created: 04/08/09
Last Edited: 04/13/09
Views: 208
Appreciations: 10
Comments: 2
Fields: Art Direction
La Croix-Rouge
All of this is part of a huge pitch we've done with Vanksen agency. It was about a community website for la Croix-Rouge.
Art direction and some conception with guillaume
All of this is part of a huge pitch we've done with Vanksen agency. It was about a community website for la Croix-Rouge.
Art direction and some conception with guillaume
first logo rough
second logo rough
Guerilla : A volunteer gets emprisoned in the cage. While people put coins into the box on the right, the cage lifts and the volunteer can get out. A simple metaphor for the meaning of money when facing political emprisonment.
some rough for the print campaign. The main campaign idea was to make huge portraits mixing people from all over the world AND from all times.
Flashmob : people encounter at a certain time, in a certain place, and put themselveves in order to form a red croos. The red cross can be seen directly from google maps satelite photos
The idea here was to make a fresque with coins donated by people, representing the community for humanity. I just roughly put together a quick face for the presentation. Right eye detail below :
Homepage of the community
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