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ClearWorks Brand Identity Ident
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Created: 08/18/08
Last Edited: 09/03/08
Views: 118
Appreciations: 2
Comments: 1
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From: Ikem Okagbue's Portfolio
These are stills from a logo Ident for a London-based Broadcast & Motion Graphics Agency
called ClearWorks.
My approach was based on representing the company as a agency focused on produced moving image for a screen based world. I wanted to depict this though the colours of RGB as a screen-based DNA. But rather than showing this in a digital form I wanted to represent this in natural elements such as fire, nature and water.
called ClearWorks.
My approach was based on representing the company as a agency focused on produced moving image for a screen based world. I wanted to depict this though the colours of RGB as a screen-based DNA. But rather than showing this in a digital form I wanted to represent this in natural elements such as fire, nature and water.
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