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Chicago Fly Fishing Outfitters
One of my true passions. We pitched the local fly shop to do some print ads. We wanted to create work that communicated the transformation one goes through from leaving the city to being on the calm of the river. This campaign appeared in the VOL 5 -08 issue of Luerzer's Archive. 
Work Created: Dec/Jan 2007-8
Responsible for: Copywriting/Concepting

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Antonio Marcato
Antonio Marcato, 02-18-09
cool idea
Dave Hile
Dave Hile, 01-22-09
This is a great concept, and well executed!
 
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