Bridal Fantasy

Bridal Fantasy is one of the largest bridal shows in Alberta and has been wowing brides since 1980. Featuring the latest trends in flowers, formals, gowns, destination wear, hair and make-up, a fashion show, lifestyle stage, sections on home decorating, cooking, career management and preparing for the wedded life, Bridal Fantasy is a great resource for all couples looking at marriage. In early 2006, Bridal Fantasy was looking for a website to match their nationally launched Bridal Fantasy magazine.

In coordination with Zaar Marketing, the bright colors and strong photography of the magazine were utilized to develop a template of aesthetics that could be used to brand the website while maintaining harmony between their offline and online media. These aesthetics were then paired with a standards-compliant, xhtml-strict code-base to create a visually stunning, search engine optimized website.