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From: Jeff Ng's Portfolio
CLIENT: Burton Snowboards
PROJECT: Softgood Graphic Design
BRIEF: If you combine all the snowboard companies in the world, it would still not equal Burton's snowboard market share. They literally invented the sport. Staple Design and Burton have been working together since 2000 to develop a visual language that can be applied to their softgoods apparel line.
CLIENT: Analog / Burton
PROJECT: Softgoods Graphic Design
BRIEF: Staple Design also handles softgoods graphics for Analog.
Analog is Burton's "younger brother" line. It's more graphic driven with an edgier attitude.
CLIENT: Mark XVIII / Burton
PROJECT: Brand Identity
BRIEF: Mark XVIII is Burton's extremely limited, über high-end collection. Burton asked Staple Design to develop the language, packaging and trims for this new level of luxury in the snowboarding market.
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CLIENT: Burton Snowboards / AMG Mercedes Benz
PROJECT: Hardgoods Graphic Design
BRIEF: When Burton and Mercedes Benz collaborated on a limited edition snowboard and binding set, they asked Staple Design to execute all the graphic application.
Staple Design ® All Rights Reserved. 2007
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