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Ambigrams
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Created: 01/05/09
Last Edited: 01/05/09
Views: 270
Appreciations: 13
Comments: 7
My first attempt at designing an ambigram logo. The obvious choice to start with was 'Mono' since I'm currently working under that brand name.
According to Wikipedia, an Ambigram, also sometimes known as an inversion, is a graphical figure that spells out one or more words not only in its form as presented, but also in another direction or orientation. In this case, I designed a rotational ambigram (reads the same when you rotate it 180°).
Según Wikipedia, un Ambigrama, también conocido como inversión, es un gráfico que reza una o más palabras no solo en la forma en que se presenta, sino además en otra dirección u orientación. En este caso, diseñé un ambigrama rotativo (conserva la misma lectura cuando lo giras 180°).

First rough.

Incorporating quotation marks which blend with the 'm' and 'n' for greater fluidity and character recognition.

Playing with the negative/positive space and the contrast gives us a more legible reading.

Here, slightly wider and a bit shorn to obtain a more horizontal direction, opposite to the previous which was more on a diagonal line.
'F & A' initials, for personal use.


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