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Allegro - Backstage
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Created: 05/21/09
Last Edited: 05/21/09
Views: 4683
Appreciations: 225
Comments: 61
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Allegro - Backstage
Allegro Backstage is one of our latest, interactive projects created in cooperation with advertising agency Brain Warsaw. For those unfamiliar - Allegro is the biggest online store in Poland. Taking the campaigns big idea ‘Millions of things are fighting for your attention’ we came up with an interactive experience showcasing backstage preparation of 3 Allegro things for an auction. Each character represents different shop category. By selecting different products on the illustrated backgrounds you are transfered to Allegro subpage with specific search results. Unfortunately website is not available in english but we hope you enjoy it anyway.
3D Animation: Pawel Swierczynski
Produced at Ars Thanea
Allegro Backstage is one of our latest, interactive projects created in cooperation with advertising agency Brain Warsaw. For those unfamiliar - Allegro is the biggest online store in Poland. Taking the campaigns big idea ‘Millions of things are fighting for your attention’ we came up with an interactive experience showcasing backstage preparation of 3 Allegro things for an auction. Each character represents different shop category. By selecting different products on the illustrated backgrounds you are transfered to Allegro subpage with specific search results. Unfortunately website is not available in english but we hope you enjoy it anyway.
3D Animation: Pawel Swierczynski
Produced at Ars Thanea
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