• Employed design fundamentals when selecting typography, composition, layout, and color in design work.
• Developed creative and innovative designs, graphics and visual content such as logos, illustrations and typography for print, web and video projects (print materials, banners, signs and social media campaigns).
• Edited and enhanced existing artwork and graphics.
• Utilized Adobe Creative Suite and Microsoft Office Suite to develop creative designs.
• Cultivated mobile-friendly designs for variety of platforms.
• Conducted primary and secondary research to better understand customer needs and behaviors.
• Wrote engaging marketing, advertising, and website copy.
• Met with customers to present mockups and collect information for adjustments.
• Implemented design feedback from customers and internal stakeholders to improve project outcomes.
• Completed final touches for projects before rollout, such as images sizes and font selection.

• Planned and prepared for ON-LOCATION and STUDIO SHOOTS.
• Leveraged mechanical mounting systems to improve focus and image stability.
• Digitally edited photos to enhance appearance.
• Scheduled and booked locations for photo shoots, working collaboratively with clients and contacts.
• Used image processing algorithms to reduce motion blur and enhance color, contrast and light range.
• Photographed high-quality images for various print and digital projects.
• Took photos from different angles and perspectives to capture perfect images.
• Displayed portfolio to show off best work to potential clients and promote skills and value.
• Utilized natural and artificial lighting to capture desired images and maintain quality.
• Leveraged camera gear and equipment to express creative vision.
• Offered image proofs to help clients choose best photos from shoot.
• Increased production rates by regulating workflow to meet consumer needs.
• Edited, toned, captioned, and uploaded photographs for publication.
• Managed correspondence with clients, documented interactions and tracked data transfers with manual and automated strategies.
• Developed long and short-term business needs while driving customer feedback for process improvements.
• Enhanced business operations by utilizing successful marketing and outreach strategies to bring in clients, close Headshots and Portrait sales and increase revenue.
• Managed and organized photo database using consistent naming conventions and key-wording for search optimization.
• Assisted clients in selecting poses, wardrobe and backgrounds to photograph different looks, concepts and locations.

• Led research & discovery of ArborGold landscaping CRM software and provided an action plan for installation and implementation.
• Created digital filing system to reduce paper usage and toner consumption.
• Led reorganization of office procedures and execution of minor office renovations (furniture acquisitions) and hardware investments (computer hard drive, computer monitor, laser printer, assorted computer gear for day-to-day office workflow).
• Utilized Adobe Creative Suite and Microsoft Office Suite to develop original artwork, logos, illustrations and typography for range of print, web and video projects.
• Developed brand strategy and brand guidelines to construct appealing designs for print materials, banners, signs, website and social media platforms.
• Designed, implemented and maintained new website, Facebook Business Page, Instagram Business Account, and managed two Google Business Profiles.
• Cultivated mobile-friendly designs for variety of platforms.
• Utilized typography techniques to create compelling designs.
• Coordinated with external vendors and suppliers to verify quality and accuracy of printed materials.
• Created mobile work environment using cloud-based document management system (Google, Asana) and web-based accounting system (Wave, Zoho).
• Established workflow processes and implemented daily productivity monitoring with upcoming monthly workload forecast and scheduling.
• Managed daily database administration.
• Organized office inventory activities, ordered approved orders and stocked and received shipments.

Hewlett-Packard | HP Development Company, L.P.
• Built relationships with customers and community to promote long term business growth.
• Achieved or exceeded company-defined sales quotas.
• Contributed to event marketing, sales and brand promotion.
• Quoted prices, credit terms and other bid specifications.
• Greeted customers and offered assistance with selecting merchandise, finding accessories and completing purchases.
• Developed and delivered engaging sales presentations to convey product benefits.
• Presented professional image consistent with company's brand values.
• Stayed current on company offerings and industry trends.

• Planned and prepared for ON-LOCATION SHOOTS.
• Scheduled and booked locations for 6-10 photo shoots per week, working collaboratively with clients and contacts.
• Assisted clients in selecting poses, wardrobe and backgrounds to photograph different looks, concepts and locations.
• Utilized natural and artificial lighting to capture desired images and maintain quality.
• Leveraged mechanical mounting systems to improve focus and image stability.
• Took photos from different angles and perspectives to capture perfect images.
• Photographed high-quality images for various print and digital projects.
• Provided excellent customer service and account regulation, strengthening client relations and boosting revenue.

• Planned and prepared for STUDIO SHOOTS.
• Took photos from different angles and perspectives to capture perfect images.
• Offered image proofs to help clients choose best photos from shoot.
• Assisted clients in selecting poses, wardrobe and backgrounds to photograph different looks, concepts and locations.
• Increased production rates by regulating workflow to meet consumer needs.
• Scheduled studio appointments to shoot wide variety of subjects.
• Photographed high-quality images for various print and digital projects.
• Leveraged mechanical mounting systems to improve focus and image stability.
• Edited, toned, captioned, and uploaded photographs for publication.
• Leveraged camera gear and equipment to express creative vision.
• Digitally edited photos to enhance appearance.
• Provided excellent customer service and account regulation, strengthening client relations and boosting revenue.
• Managed and organized photo database using consistent naming conventions and key-wording for search optimization.
• Enhanced business operations by utilizing successful marketing and outreach strategies to bring in clients, close Family Portrait Session sales and increase revenue.

Certification Online

Certification Online

Certification On-Site

Course On-Site

Course On-Site

Course On-Site | College Inter-Dec